Content Marketing Experts in Kent
Get expert advice on strategy, creation, and distribution of high-quality content with the help of our content marketing experts, that help you drive traffic, generate leads, and grow your business.
About content marketing
Every content marketing strategy is different, tailored entirely to your business, tone, and market; we put together a realistic plan of action to ensure you see results.
How we provide this service
Using a selection of digital technologies and research tools, we produce quality, optimized content to ensure you’re appearing where you need to.
We get to know you, your business, and your goals to ensure we produce quality work that benefits your business, helping drive results, generate exposure and bring in work.
We’re committed to adding value to your business. This is why our content marketing services cover a range of needs. Working collaboratively to ensure we understand your tone, values and standards, we are committed to bringing value to your business as a reliable digital partner.
With a strategic marketing approach, you should use SEO in your website copy. Across your website, you need to target your audience and their behaviours to best appear in search results.
You want to produce valuable, relevant, and consistent content. We support data-driven SEO copywriting, helping you reach those targets.
Why choose Kayo Digital?
Our content marketing consultants will be able to help you devise a suitable content strategy to help promote your business and convert your audience into customers.
Working together as your digital partner, our team of experts is on hand to find data-driven solutions to help you reach your business goals.
Data
We make data lead choices and suggestions to help bolster your business.
Consulting
As your digital partner, we support you through our consultancy services.
Strategy
We help you create and use a digital strategy designed just for you and your business.
Content Marketing - Our step by step process
Discovery Day
No business is the same; we take the time to get to know you, understand whom you want to speak to, the information you want to provide and the overall business goals.
- Your purpose - What’s the purpose of your website and business? This is the key. By pinpointing this information, we can offer accurate suggestions that will help support your vision.
- Your vision - Understanding the visionary picture of your business helps us help you.
- Your values - Much like your purpose and vision, we need to understand your values. This helps us put together a picture of your tone and the online persona of your business.
This stage focuses on defining how to achieve your business goal using your web presence and a digital marketing strategy.
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The big picture - This stage focuses on defining how to achieve your business goal using your web presence and a digital marketing strategy.
- Your tone - Your website content needs to reflect your business and its goals. By understanding your tone, we can accurately represent you through the content your users consume.
- Benefits - Helping your audience understand who you are, what you can give them and the benefits of using you.
Brand DNA Document
A brand needs real solutions and suggestions that will help them see results. In this stage, we take those key areas that do your business and compile them into a data-driven strategy. Get in touch with the Kayo Digital team today.
Content Workshop
During this time, we work together to understand the content we want to produce. Actively getting you involved in your own content strategy so we can help you reflect the exact message you want to reach your audience.
We are here to advise throughout, offering techniques, and processes and sharing our expertise to help you create valuable content.
Are your efforts SEO-focused? Do they provide a knowledge hub where you can advise and teach? There are many ways content can be beneficial to your marketing strategy, and we’re here to help you find the best plan to help you grow.
Content Marketing & Strategy Plan
After getting to know you, we put together a strategic content plan. Analysing the data, we look at trending topics, keywords, and other key information to find opportunities to produce content that adds value to your business.
From this, a detailed plan of action is followed to ensure regular content is produced.
Content Reporting
We’re data-driven. Using the numbers, we can see exactly how successful our efforts have been. Using reports, interactions, and other key data, we can gauge how well our strategy is working.
The idea is that the strategy supports you, and this can change, develop and improve in the same direction as your business.
Ongoing Retainer
It doesn’t stop there. We offer an ongoing retainer of work, so we can help you stick to our foolproof content strategies.
Our team will work with you to produce regular, SEO-driven content to ensure you stay up to date, active and engaging.