Posted 1 year ago
A framework for sustainable marketing
This isn’t an article where we get on our podium and tell you that you need to change but this is an article to help you make green changes. If you want to.
Read moreKayo Digital provides evidence-based, creative, and results-driven Search Engine Optimisation (SEO) services in Kent and beyond. If you’re looking for an actionable plan to improve your search engine visibility, we can help.
Being online involves more than just having a website. You could use the best web design agency in Kent, but that doesn’t mean you’ll be found by the right people.
SEO services are an essential part of your wider digital marketing strategy. You need an innovative SEO agency that will help you rank above competitors, ensuring customers land on your website first, and ultimately buy your products or submit enquiries.
It’s not an overnight process, but consistent SEO efforts can reap great rewards. Whether you’re looking to appear in local searches, appear on page one of Google for something customers are searching for, or you are simply unsure of how to get your company noticed. If any of these apply, then Kayo Digital’s SEO services can help.
SEO includes several research-based activities such as:
And much more.
Every business requires insight into their unique competitive landscape. Depending on your current market and competitors, strengths and weakness and a wealth of other factors, your SEO strategy will be unique.
Before we make any changes to your website, we conduct a research and discovery document detailing your current position and that of your competitors, as well as valuable insights that you may not have noticed about your audience.
In order to move your SEO strategy forward and achieve tangible results, you’ll need to determine your wider business objectives and growth plan. Kayo Digital uses all information available by utilising insightful tools, experience and bespoke research strategies to make certain your SEO strategy fits in with your business overall goals.
You have your objectives and plan for growth, but where now?
This step determines who we are targeting, how we will target them, and what role SEO will play in meeting your overall goals.
Which approach to SEO should be taken? Does your website need major technical fixes, a major link-building campaign, or a content focused strategy? To name a few.
This will help us determine how much time we will need each month, what it will cost, and how to bring a valuable ROI.
SEO is a collaborative process between you and the team at Kayo Digital. We’ll consult with you on the best plan of action, your role in the process and how to best make use of our SEO services.
How will we define if we were successful?
Search engine algorithms and consumer trends are always changing. This means we have to be extremely reactive and well-informed to continually improve your businesses’ position. As a knowledge-based, technical SEO agency in Kent, this is our priority. You’ll also speak with a consultant at least once a month to help you understand shifts and movements in your campaign
Getting in touch with our team is simple. If you’re looking for a transparent, knowledgeable team that uses evidence to shape your SEO strategy, choose Kayo Digital. Call us on 01795 255 600 or fill in our contact form to discuss capitalising on SEO to help you grow.
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Swale Heating are relied on to keep over 125,000 households across the South East, London and East Anglia safe and warm.
Direct Heating Supplies are one of the UK's largest online plumbing and heating retailers supplying retail and trade.
The world is unpredictable, and medical emergencies happen. This is why the Air Ambulance Charity Kent, Surrey and Sussex (AAKSS) has dedicated the last 33 years to saving lives and providing cutting-edge, pre-hospital critical care.
This isn’t an article where we get on our podium and tell you that you need to change but this is an article to help you make green changes. If you want to.
Read moreIn the past year, we have seen a lot of change. COVID accelerating consumer demands, privacy on the internet become increasingly sort after and once again technology taking another step forward, helping the transparency of your marketing and sales efforts.
Read moreA conversion can be described as a person completing an important commercial ‘goal’ on your website. But what does a ‘good’ goal conversion rate look like? I’ll be explaining in the article below. Read more.
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