• Alicia Lloyd
  • 18 Mar 2024

A Case Study: Unlocking AI Search for Plane and Simple

Maximising online visibility and enhancing user experience is paramount for businesses, and harnessing the power of AI search technology presents a transformative opportunity.

Plane and Simple were looking for such an opportunity. This is where we came in with the support of Algolia.

What is Algolia?

Algolia is a game-changer when it comes to using AI for search cost-effectively. Its speed, accuracy, and user-friendly features transform how users interact with digital content. By employing advanced search algorithms and customisable relevance ranking, Algolia ensures that users get precise suggestions and results, instilling confidence in the overall user experience. Ensuring users find what they are looking for, even if there are spelling mistakes or typos in their queries.

The case study

Plane & Simple, a new online DIY marketplace, connects DIYers with local independent merchants, shining a light on businesses that might not be on a customer’s radar.

  • What was needed: Plane and Simple came to us with a very large, complicated product catalogue listed on the website via categories on the top navigation.
  • What we did: We implemented Algolia to help users find the product they need without getting lost on the website and not finding the products they were looking for in the first place.
  • How it helped: Cuts the shopping time down to a minimum, helping drive additional revenue. Leading customers to the right category, product, and suggested products allows them to bulk buy as efficiently as possible.

Plane and Simple’s customers are more likely to buy multiple items, allowing them to hop around using the search and find their list of products as efficiently as possible.

Key items to consider and things to avoid

Algolia supports real-time indexing and updates, ensuring that the search results always reflect the most current data.
This dynamic nature is particularly valuable for websites with frequently changing content.

Delivering speed, precision, and adaptability, it is a preferred choice for businesses and developers aiming to enhance the search experience on their websites or applications as easily as possible.

It's essential to optimise your implementation and enhance the overall user experience. Here are key items to consider and things to avoid:

Key Items to Consider:

  1. Data Modelling.
  2. Indexing Strategy.
  3. Custom Ranking and Relevance.
  4. Faceted Search.
  5. The look and design
  6. User Experience.

Things to Avoid:

  1. Overloading the Index.
  2. Ignoring Query Performance.
  3. Limited Testing.
  4. Neglecting Security.

Find out how AI Search can help your business

By carefully considering these essential items and avoiding common pitfalls, you can maximise the benefits of AI and provide users with a powerful and efficient search experience on your platform.

Want to learn more and find out how AI search can help your business? Fill in the contact form below.

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